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BASYS Blog:
thoughts, ideas, and news for merchant services and credit card processing

In marketing, nothing matters more than context. In the context of the COVID-19 pandemic, many marketers are asking themselves, “Should we be marketing at all?" For banks, the answer to that question is YES. Here's how to adjust your marketing strategies accordingly. ...

There’s a lot of uncertainty for businesses and their customers right now, especially for retail service businesses. Many gyms, martial arts schools, and music academies have been left empty. But, with only a few adjustments, these types of businesses are well poised to continue operating....

Is your business scrambling to provide alternatives to its usual over the counter sales method due to the spread of COVID-19? Many companies are pivoting to accepting more payments over the phone. If your business is doing this already or considering making this move, this...