16 Jun 4 Ways to Ensure a Great User Experience Despite Payments Industry Consolidation
Choosing an integrated payments partner is a decision made after careful consideration.
But what happens when your payments provider is acquired by a larger company? Like the software industry, there has been a recent influx of mergers and acquisitions within the payments industry. This can negatively affect your user’s experience because the quality of service is greatly diminished.
Here are 4 ways to ensure a great user experience despite payments industry consolidation.
1. Personal Customer Support
There’s nothing worse than calling customer support and being put on hold for hours. When your credit card processor is acquired by a larger company, your users become simply numbers. Entire departments, most often customer support, are often moved overseas, and your users’ needs may not be met.
Your integrated payment partner should have a live person answering the phone during support hours. Someone who will happily assist you and your users, taking a personal approach to each interaction with no scripted responses.
2. Competitive Pricing
As more processors get acquired, competition in the market overall decreases. Hence, the incentive to offer competitive pricing disappears. With fewer options for credit card processors, these large conglomerates can easily upcharge users.
Your integrated payments partner should offer competitive pricing – including a free savings analysis offering your users the best plan based on the way they accept payments, and the types of cards they accept.
3. Transparent Billing
When smaller credit card processors merge with larger companies, the code of ethics they once adhered to may no longer be upheld. Hidden fees and confusing billing statements can become the norm, causing headaches for your users.
Your integrated payment partner should offer transparent, flexible billing, so there are no surprises for your users. And if there are questions, customer support should be happy to answer them.
4. PCI Compliance Support
PCI compliance is a crucial requirement for any business that accepts credit card payments. However, the compliance process can be complicated. With larger payment processors, users are often left to their own devices, with little to no support during this important process.
Look for a payment partner that has a dedicated PCI Compliance team to help your users through the SAQ process and, if necessary, quarterly scans. Helping your users reduce risk and liability by remaining up to date on PCI compliance is a value-add they will greatly appreciate.
Don’t let rampant consolidation within the payments industry ruin your hard-earned reputation. An integrated payment partner that offers personal customer support, competitive pricing, transparent billing and PCI compliance support will greatly improve your users’ overall experience. Call BASYS at (800) 386-0711 today to learn more about our integration payments partnership program.
BASYS Processing as a business partner
If your processor doesn’t offer seamless integration, an industry-leading revenue share, and personal service for your users, please call BASYS Processing at (800) 386-0711. Let’s talk about creating a business partnership that will help you meet and exceed your goals.
BASYS Processing features:
• User-friendly API allowing for seamless integration into your software.
• Competitive revenue share, and easy-to-read revenue share reports tracking growth.
• Personalized customer solutions including automated recurring billing, secure customer vault, and more!
• A friendly, live voice will answer the phone when you or your customers call; no automated phone systems.
• In-house PCI Compliance team to walk your customers through the process step-by-step, improving security and reducing costs.
• Access to our marketing department, plus a full suite of marketing materials, blogs and videos
About BASYS Processing
BASYS Processing provides credit card and debit card processing services, plus solutions that include terminals, virtual terminals, e-commerce, mobile, and point-of-sale, customized to fit any need. Banks, associations, and software partners depend on us to strengthen their reputations and relationships with their customers by providing remarkable service paired with ultimate flexibility and pricing. Merchants depend on us to make accepting credit cards and debit cards convenient, safe and affordable. BASYS was founded in 2002 on one philosophy: to take care of our merchants, partners, and employees so they never want to leave. We are dedicated to working one-on-one with our customers to design the perfect solution. BASYS is Personal Payment Processing.
Learn more at basyspro.com, and connect with us online at: