Blog

BASYS Blog:
thoughts, ideas, and news for merchant services and credit card processing

What will bank marketing look like in the future? The digital age is here, and adjusting your marketing strategies accordingly is paramount to your success. Take a look at this infographic for strategies to drive traffic, increase engagement, AND boost revenue. ...

For banking executives, now’s the time to make sure you’re positioning your bank to optimize growth and drive revenue. But, increasingly, growth is occurring on digital channels. Here’s how your bank can turn digital solutions into revenue....

E-commerce businesses are experiencing an unprecedented boom, with many reporting holiday-level sales as the new normal. That’s a good thing, but online retailers need to watch out for a corresponding rise in fraud as well....

On the back end of the COVID-19 pandemic—depending on how long this lasts and how successful our efforts to control it are—bank marketing in 2020 and beyond needs to evolve. The post-COVID-19 business landscape will require forward-thinking and innovative strategies. Here are some insights to...

COVID-19 is still causing a lot of uncertainty. Still, many organizations are turning to the future, and software providers should be among them. If you represent an Independent Software Vendor (ISV) or Software as a Service (SaaS) provider, here's how to prepare for the post COVID-19 economy. ...

Business owners will be impacted by the COVID-19 pandemic and its aftermath for months, maybe even years, to come. But what happens once the virus is under control? How can businesses move from economic hardship to renewal and growth?...

During COVID-19, a large volume of bank employees are working remotely, many branches have changed to drive-through only, and loan specialists are scrambling to help business clients get financial help. Compared to these problems, cybersecurity might become an afterthought, and that’s exactly what cybercriminals are...