marketing Tag

Most bank marketers would agree that they have never seen a year like 2020, and they are not sad to see it come to an end. However, the earthquake caused by the virus and economic ramifications will send tremors well into 2021 and beyond, and...

What will bank marketing look like in the future? The digital age is here, and adjusting your marketing strategies accordingly is paramount to your success. Take a look at this infographic for strategies to drive traffic, increase engagement, AND boost revenue. ...

On the back end of the COVID-19 pandemic—depending on how long this lasts and how successful our efforts to control it are—bank marketing in 2020 and beyond needs to evolve. The post-COVID-19 business landscape will require forward-thinking and innovative strategies. Here are some insights to...

In marketing, nothing matters more than context. In the context of the COVID-19 pandemic, many marketers are asking themselves, “Should we be marketing at all?" For banks, the answer to that question is YES. Here's how to adjust your marketing strategies accordingly. ...