Retaining and attracting clients means your software company needs to stand out and avoid commoditization. Read this article to learn more about commoditization and 5 concrete steps to help you stand out from the crowd of other software providers. ...
Now more than ever, flexible and forward-thinking outreach campaigns are a necessity. Here are some insights to inform your software company’s marketing efforts through 2020. ...
COVID-19 is still causing a lot of uncertainty. Still, many organizations are turning to the future, and software providers should be among them. If you represent an Independent Software Vendor (ISV) or Software as a Service (SaaS) provider, here's how to prepare for the post COVID-19 economy. ...
If your software company is operating remotely, you’re in good shape to weather the COVID-19 pandemic with minimal losses. Your next step should be determining how you can help your customers do the same....
Is your processor for sale? Your customers are loyal to your software solution, not just because of the functionality it provides, but because of the great customer service you deliver. If your processing provider is bought out, a decline in service poses a real risk...
For software vendors, the first step in the PCI Compliance journey will be determining what level of compliance your solution needs to meet. Here's what you need to know to keep client data secure and reduce the burden PCI requirements place on your software company....
A payment integration with a reputable processing provider is a great way to add additional features and functionality for your clients while growing your own revenue and reputation. Here are 3 ways a payment integration adds value for your software company’s customers....
The right payment gateway API will increase convenience and value for customers while providing additional growth opportunities for your own company. But what is a payment gateway API exactly, and how do you know which one is a good fit?...
Software companies catering to B2C organizations need to prioritize features that will help their clients stay organized and grow business in the digital age. Here are 4 features your software can incorporate to stay ahead of the competition....
Customers of your software company have more choice now than at any previous time in history. With so many options, how can you make sure that your existing customers stay with you? Let’s talk about brand loyalty....
With the right partner, a payment integration is a win-win situation. But if you choose a provider that doesn’t have access to the tools B2B merchants need, integrated payments won’t help you OR your clients. With a B2B payment integration, the following features are non-negotiable:...
With the advent of EMV chip cards, contactless payments, mobile wallets, and biometric data, businesses are demanding more sophisticated processing solutions. Your company can take advantage of this demand with integrated payments....
Every customer of your software company is valuable. When you’re searching for a payment processing partner, you want a company that values your customers as much as you do. Working with a credit card processor is an endorsement of your partner’s services. Don’t put your...